It’s been nearly a month since the Tamil Cinema Strike. The standoff between Producers and Digital Service providers continues as no amicable solution has come to the forefront. As per the latest update, the Telugu Film producers Council has decided to pull out Telugu releases from Tamil Nadu theatres as a way of supporting the strike. This means the latest Telugu release – Rangasthalam and other Telugu films will no longer be screened in Tamil Nadu theatres from Sunday. Sukumar’s film ever since its release has been storming the box office. In fact the infamous Tamil cinema strike has worked to the film’s advantage – a Telugu film has witnessed its highest opening till date at the Chennai Box office. Furthermore, it is the number one film as per the Chennai BO report. With the film being pulled out of Tamil Nadu theatres, will it affect the movie’s collections at the BO?
Rangasthalam is primarily a Telugu film starring top Telugu stars – Ram Charan and Samantha Ruth Prabhu. While the lead pair may enjoys a healthy fan following among the Tamil audience, the movie is essentially a Telugu film. Whatever the film has managed to earn at the Chennai box office in the light of the strike is only an added bonus. It won’t drastically affect the film’s performance at the BO because the movie will mainly rake in from Telangana markets and at the overseas market. And if you look at it, the film is receiving a phenomenal response from these very markets. Within 4 days the film has entered the Rs 100 core club. It is the sixth fastest south film to enter the prestigious club.
Fans, celebs, critics can’t stop gushing about film. Sukumar’s realistic portrayal of the village life, Ram Charan – Samantha’s dramatic makeovers and the music has been praised immensely. Chitti Babe and Rama Lakhshmi have clearly won over everyone with their charm!